Vera Wang’s Spring 2015 Collection Debuts in a Surprising Video (Watch!)

Vera Wang pulled a bold Beyonce-esque move when she debuted her Spring 2015 collection in a video presentation that went live on her website yesterday. This is the first time in 24 years that Vera hasn’t done a live runway show (!) and explained her choice in a press release.

“The opportunity to create a visual and expressive experience of the clothes, as interpreted by my fashion vision, is a whole new way for me to communicate with not only brides, but women everywhere,” Vera says. “In this instance, bridal becomes the artistic vehicle to advance my love of fashion in general. I hope you will enjoy this new experience.”

The collection is also surprisingly dark, with an ethereal and edgy twist.

Watch the video here:

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